Web Services

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Project Management – RPR can manage the entire process from strategy to design to implementation to content creation.

Design – Create the graphic look, feel and overall design.

Content Integration – Convert existing site content over to new site.

Content Development – Research, write and edit compelling web content.
Optimize for search and RSS feeds.

Search Engine Optimization (SEO) – We will optimize your site for search engine rankings, monitor and update it on a monthly basis.

Google Analytics Analysis – Track your site traffic on a monthly basis using Google Analytics. Develop an analysis report with recommended changes based on results.

Search Engine Marketing – Develop and manage pay-per-click (PPC) campaigns, online advertising campaigns and track, measure and make adjustments to client Web site based on conversion results.

Online Surveys – Develop and conduct online surveys.

Training – Provide ongoing training the content management system and
“best practices” on how to maximize your site.

Web Site Maintenance & Service – We offer maintenance agreements that can include support, training, changes, updates or additional modifications based on annual agreements. We also can provide monthly or quarterly reviews with suggestions, adjustments to style sheets, suggestions on “best practices,” and more.

News and Thoughts

A lifetime of learning

The Public Relations Society of America talked with RPR for a March story in its national "Tactics" magazine. The profile discusses the firm's commitment to excellence, the importance of accreditation in public relations (APR) and lifelong learning.

What do they think of you, anyway?

Reputation management: why public relations is essential in protecting your organization and its brand...

Russell PR focuses on franchises

RPR assists (franchise) operators with public relations, marketing and crisis management (Wichita Eagle)...